Monday, November 4, 2013

What lawyers put in online profiles versus what clients want in profiles

Nothing I have shared on Twitter has been retweeted and favorited as much as this diagram on lawyer profiles by Matt Homann (@matthomann).

If there's such a thing as a viral tweet in the legal arena, my tweet today of Homman's diagram qualified. People favorited the tweet all day long. Countless people retweeted it. Some said Homman's diagram was going straight to the marketing department at their firm.

Why? Because Homman is spot on. Clients could generally care less where we went to school and what law firm we worked at 17 years ago.

The public is not looking for a profile that reads like Martindale-Hubbell. People want to know how accessible you are, how they can connect to you on social media, and where they can read non-legalese items authored by you that demonstrate your passion and care.


Q+A: Why Rowan Williams Loves C.S. Lewis

To many American readers, it probably doesn't seem strange that a British Christian leader would write a book about C.S. Lewis's Narnia. But as former Archbishop of Canterbury Rowan Williams himself notes, Lewis's children's stories have always been more popular in America than in Britain, especially among intellectual elites. Williams has published several significant volumes of theology and poetry, but earlier this year he released a relatively slim volume on how the Narnia books can reinvigorate readers' understanding of the Christian message. While working as CT's editorial resident, Melissa Steffan interviewed Williams as she reported a separate story on new interest in Lewis in the UK. (Meanwhile, the Marion E. Wade Center at Wheaton College is today hosting a conference on why Lewis has had more influence in the U.S. than in his own country
​.

Specific brain regions can be trained by means of video games

Video gaming causes increases in the brain regions responsible for spatial orientation, memory formation and strategic planning as well as fine motor skills. This has been shown in a new study conducted at the Max Planck Institute for Human Development and Charite University Medicine St. Hedwig-Krankenhaus. The positive effects of video gaming may also prove relevant in therapeutic interventions targeting psychiatric disorders.

In order to investigate how video games affect the brain, scientists in Berlin have asked adults to play the video game "Super Mario 64" over a period of two months for 30 minutes a day. A control group did not play video games. Brain volume was quantified using magnetic resonance imaging (MRI). In comparison to the control group the video gaming group showed increases of grey matter, in which the cell bodies of the nerve cells of the brain are situated.